Product Zine by Gene Ishchuk
Product Zine by Gene Ishchuk
JTBD (Jobs To Be Done) vs Personas | #ep1
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JTBD (Jobs To Be Done) vs Personas | #ep1

A healthy look on what's really important in Alan Klement's book "When coffee & kale compete"

My first audio piece, don’t judge ;)

This time I will share my thoughts on Alan Klement’s book - “When Coffee & Kale Compete: Become Great at Making Products People Will Buy by Alan Klement”.

Feedback’s welcome and quite appreciated!

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